Getting it right, no thanks to Wright's

Yeah, I know, I have it in for Wright's. The notions and trimmings company continues to crank out products but doesn't assist, aid nor educate their customers or potential consumers to differentiate between single fold or double fold bias tape and such.

Sew4Home made and posted a bias tape cheat sheet since Wright's cannot seem to include a simple line drawing or reference for their packaging.

For shame! A blogger is posting a freaking cheat sheet for shopping.

Thanking Sew4Home
but shaking ahead in customer disservice disbelief,
I am,
Skitzo Leezra
of a very torn up and
hopefully soon-to-be-fabulous
Studio

I make a difference!

Last week I was in the WalMart fabric department and what did I spy with my little eye? Little orange clearance stickers on Wright's bias tape but NOT EVERY color. Only the packages with THE OLD LADY!! I think we should anticipate a new look from Wright's.

And I am claiming credit for it.

Wright rant, part 2

Hey, looka, I bought a couple packs of vintage hem facing at a recent estate sale and dang-it-all if it doesn't include how to instructions on the back!

You may remember my rant letter to Wright's in April. NOW I gotta send this photograph to them, suggesting that they revise their packaging, the idiots.

An angry letter to Wright's

Practically every time I purchase bias tape, I ask a clerk to explain the difference between the choices and most of the time I get home to unwrap the sealed package to find that the clerk was wrong. So I had HAD IT and fired off this missive to customer service representative at http://www.wrights.com/

Dear marketing or packaging dept.:
You must hate your customers.
Otherwise, why would you package your items with no explanation or graphic demonstrating the difference between double fold and single fold bias tape?
Why would your packaging feature an aging female wearing an unattractive blouse with no correlation to the enclosed product?
Does the blouse feature bias tape? No.
Does the old lady blouse have piping? Not that I can see.
Does the withering woman's top show lace? Nope.
Does the doddering dowager have hem facing on that tired rag?
What the heck, people?
Your inserts provide no further information.
Do you assume that your customers KNOW how to sew? Assume they don't.
How would a new sewing enthusiast know what hem facing is? Your package imparts nothing for explanation. There is an impressive underground growth of women out there that are teaching themselves to sew and your product is not an asset to learning.



And if you can believe it, the nice folks at Wright's responded.



Thank you for your comments and concerns. I will pass your suggestions along to the correct department where I am sure they will take it under advisement. If we can be of further assistance please feel free to contact us any time.



It was a generic response but and I almost felt bad that unloaded on them. Almost.
Their packaging is still retarded.